About
SM Brand Studio helps businesses bring their brand to life with strategic branding, high-quality design, and effective marketing solutions. Whether you need a full brand identity, fresh marketing materials, digital marketing campaigns, or consultation on your marketing strategy, SM Brand Studio provides tailored creative solutions to help your business stand out: from custom logo design and full brand guidelines, to bespoke marketing materials and social media management.
Who I am
I’m Simon, the founder of SM Brand Studio, and I’m passionate about helping businesses build strong, impactful brands that connect with their audience. My career in branding and marketing started with a first-class degree in BA (Hons) Marketing from the University of Winchester, followed by hands-on experience across a range of industries.
With 10+ years of experience in marketing, design, and strategy across various industries, I provide creative solutions that make businesses stand out, whether through a full brand identity, engaging social media content, or targeted marketing campaigns.
What I Do
I specialise in branding, graphic design, and marketing strategy, working with businesses and individuals who need:
✔ A complete brand identity – from logos and brand guidelines to tone of voice
✔ Eye-catching marketing materials – brochures, menus, posters, tickets, event invitations & business cards
✔ Social media content & management – strategy, post creation & scheduling
✔ Paid ad campaigns with insights – targeted social media (TikTok, Instagram, Facebook) and Google Ads
✔ Marketing strategy & consultation – helping businesses refine their messaging and growth plan
The Science Behind Branding
I’ve always been fascinated by the power of branding and design... not just how things look, but how they make people feel. My expertise in branding, marketing strategy, and design is backed by a first-class degree in BA (Hons) Marketing from the University of Winchester, where I specialised in brand psychology and consumer attachment.
For my dissertation, I conducted research into brand attachment and idol attachment, exploring the psychological and emotional connections people form with brands and celebrities. I studied why certain brands resonate so deeply with their audience, the science behind brand loyalty, and how businesses can create an identity that truly engages and retains customers.
This knowledge helps me craft strategic, emotionally impactful brands that don’t just look great, but build lasting relationships with their audience.
THE FULL
Story
A Lifelong Love for Creativity & Design
My journey into branding and marketing started well before university. During my A-Levels in ICT, Business, and Film, I thrived in projects that involved web design, branding templates, and house styles. In Film, I enjoyed creating short films, developing visual storytelling techniques, and editing video content, which gave me a solid foundation in design and multimedia production.
Beyond my professional work, I’ve always had a strong personal connection to creativity and digital design. I record and produce music, managing my own personal brand by creating album artwork, lyric videos, promotional banners, and posters... all of which have given me a deep understanding of brand consistency, audience engagement, and impactful visual design.
After university, I spent a summer in Rome, where I worked in event promotion and marketing, engaging an international audience with creative campaigns for tours and nightlife events. Returning to the UK, I moved into event marketing, managing the social media and digital marketing strategy for a Canterbury-based nightlife events company, where I produced and scheduled content for thousands of followers.
During the Covid-19 lockdown, I took the opportunity to expand my graphic design and website-building skills, mastering tools like Adobe Creative Suite, Canva, Wix, and Squarespace. This period fueled my passion for visual branding and digital design, inspiring me to take on freelance projects for local businesses.
My Professional Journey
After university, I spent a summer in Rome, where I worked in event promotion and marketing, engaging an international audience with creative campaigns for tours and nightlife events. Returning to the UK, I moved into event marketing, managing the social media and digital marketing strategy for a Canterbury-based nightlife events company, where I produced and scheduled content for thousands of followers.
📍 Based in Sandwich, Kent | Working with businesses and individuals locally & nationwide
🚀 Let’s build something great together! Get in touch today to start your project.